for those who love the outdoors
25 May, 2023
Raccoon Media Group has been shortlisted in four categories of this year’s AEO Excellence Awards including Marketing Campaign of the year for the National Running Show, Best Consumer Show for the National Outdoor Expo, Best International Launch for Snowbound Expo and Best International Show (Americas) for Snowbound Expo.
The second edition of the National Outdoor Expo in partnership with Ordnance Survey was hosted at the NEC in Birmingham and was attended by over 20,000 people. The show’s two stages played host to experts and adventurers from across the world of outdoor pursuits including Ben Fogle, Ray Mears, Helen Skelton, Hamza Yassin, Alastair Humphreys and Preet Chandhi enthralling packed theatres with the highs, lows, achievements and failures from a life spent in the outdoors.
The 2023 show was the fifth National Running Show to be hosted at the NEC in Birmingham and attracted over 26,000 visitors across the two days. The show boasted a sensational line-up of speakers including Eilish McColgan, Dina Asher-Smith, Colin Jackson, Kriss Akabusi and a first class retail experience with top brand exhibitors.
Almost 20,000 visitors attended the first edition of Snowbound Expo at the Hynes Convention Center, Boston. The show’s two stages played host to Olympic Athletes, record-breaking leaders and adventurers from across the States including Conrad Anker, Kelly Clark, Phil Henderson, Chris Davenport, Dani Reyes-Acosta and many more, regaling packed theatres with the highs, lows, achievements and failures from a life spent in the mountains.
Mike Seaman, CEO at Raccoon Media Group commented: “I am so incredibly proud of the team here at Raccoon and it is fantastic to see their hard work recognised at such a prestigious event. To have our company listed alongside the biggest and best events in the country is testament to the amazing people we have in our business. Good luck to the other nominees and we look forward to the winners being announced next month.”
Snowbound Expo Boston will return for its second edition on the 3-5 November 2023, The National Running Show will be back at the NEC in Birmingham on 20-21 January 2024 and the National Outdoor Expo will return to the NEC Birmingham on the 23-24 March 2024. For more information about other Raccoon Media Group events visit www.raccoonmediagroup.com.
Outside & Active is the home for those who love the outdoors. Our mission is to inspire, inform and educate people about being active outdoors in a fun, safe and sustainable way. We provide inspiration, kit, tech and advice on adventure, camping, climbing, cycling, hiking, running water and winter.
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