for those who love the outdoors

15 June, 2023


It’s nearly time for The National Cycling Show 2023 - bigger and better!

This Summer's Cycling Adventure starts here!

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It is now less than two weeks until The National Cycling Show brought to you by V12 Retail Finance, hits the NEC, Birmingham from 17-18 June 2023. There are now less than 1000 tickets remaining for this inclusive cycling experience packed full of brands, features and top athletes. Book your tickets now for a fun day out, seeing the latest bikes, gadgets and accessories from leading brands. This fully “immersive” event is packed with fun features for you and your family.

With a large number of bike brands exhibiting for 2023 including Canyon, Marin, Yeti, Atherton Bikes, Advanced E-bikes, Shand and many more…exhibiting the latest road, gravel, MTB and ebikes, The National Cycling Show is the place to see the latest bike trends, brands will be bringing an array of models with them, some of which can be viewed here.

Leading brands are attending the show and exhibiting the latest products for a Summer of riding. Get your hands on and buy from brands including Atherton Racing, Marin, Yeti, Niner, Shand, Shark e-bikes, Wheelbase, Fenwick’s, Huffy, Niner, Vaast, ARCC, Forestal, Reilly Cycleworks, Campagnolo Clothing and SIS.

Other brands exhibiting include…Deviate, Jamis Bikes, Michelin, Melon Optics, Quella, Torq, The Bikeability Trust and many more, covering all aspects of the cycling market.

The show is a one stop event for cycling enthusiasts, people looking to take their first pedal in the sport, cycle commuters, athletes and leisure riders. Olympians Sir Chris Hoy and Ed Clancy OBE are just two of the leading athletes who will be talking about cycling's latest issues on the Road and Track Stage sponsored by Sports Tours International plus Kriss Kyle joining us on the MTB, BMX and Gravel Stage sponsored by Nevis Range. There are amazing retail opportunities to shop the latest gear, tech, bikes and accessories.

The varied range of speakers with exciting cycling stories include, Louise Michin, Mani Arthur, Laura Kennington and Matty Turner…among others, all with amazing cycling experiences from racing, to cycle adventures, commuting and riding the world!

Hosts Rebecca Charlton, Anna Glowinski and Jez Cox will be chatting to athletes, speakers, ambassadors and influencers about their cycling experiences, inspiring all of us to have our own cycling adventures.

The varied, fun and interactive features include a meet and greet zone, Fusion Freestyle Performances by Fusion Extreme, The Bike Clinic by Spokes People, Cytech and Rehook, Wheels for All Hub, Bikepacking and Adventure Biking Zone, Coaching and Training Zone by Rowe and King, Showcase Alley sponsored by SIS and a Her Spirit x Zwift Zone.

New features for 2023 include Showcase Alley, where you can see cycling innovations across the history of the sport, Immerse Cycling, virtual reality cycle training for children and BMX Flatland competition.

Whether you are passionate about Mountain Biking, Gravel, Road Riding, Cycle Commuting or riding with your children, the show has something for everyone and with day tickets costing only £10pp in advance and £15 on the day, you get all this for the price of 2 innertubes.

For more information go to or to get your ticket head to

National Cycling Show

The National Cycling Show is an immersive retail experience enabling consumers to try and buy everything from bikes to accessories. The show aims to normalise cycling, attract new audiences and show that there is a bike for everyone. This arena allows all levels and disciplines to purchase exactly what they need to achieve their cycling goals.

The show brings together the industry to educate, inspire and motivate, from road bikers, gravel, mountain and commuters. It will also inspire those who already have a passion for exercising outdoors to invest in cycling. The geographical location of the event attracts more of the UK, therefore making cycling more accessible.

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